Vegetarian Star

“It started two or three years ago. I became a vegetarian when I said, “I’m gonna cut meat out and see how it feels.” It was summer then, and business on the Upper West Side in the summer is pretty rough because a lot of people leave the city. I thought, maybe I’ll just give the restaurant and staff a break and close on Mondays. We weren’t killing it, so why not give everyone the gift of rest? I decided instead to experiment with a vegetarian style of food. I was just going to do it for the summer time and then cut it down at the end of the season and go back to our regular thing. Monday became our third busiest day of the week. From a revenue side, I have to do it. But we also get to touch a completely different kind of customer on Monday. There’s a very specific style of neighborhood customer on the Upper West Side. Monday almost feels like a pop-up.”

—John Fraser, executive chef and proprietor of NYC’s Dovetail restaurant to the Village Voice. Fraser joins the likes of hundreds of chefs, corporations, hospitals, and other organizations that have chosen to regularly celebrate the meat-free holiday. Dovetail features a vegetable tasting menu as well as a Monday night vegetarian and vegetable focused four-course prix fixe.

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Gwyneth Paltrow is quite an influential woman on the screen and in the kitchen.

She’s impressive with the use of vegan ingredients, so much Rachael Ray said she convinced her to try the eggless, soy-based mayonnaise Vegenaise.

The two gathered in Ray’s studios last week to demonstrate a few recipes from Paltrow’s latest cookbook, It’s All Good.

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Debi Mazar from HBO’s Entourage has a great recipe to help cool you off if you’re planning an outdoors event this Memorial Day.

Popsicles are always a favorite among children and adults and a popsicle with a little protein is the perfect way to introduce tofu to the carnivores at the picnic.

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A big slice of vegan birthday cake goes out to the following vegetarian or vegan celebrities.

• Andre 3000 (38)
• Siouxsie Sioux (56)

Photo: Gage Skidmore/Creative Commons

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Parade magazine has a feature on some of the most popular foods in America and the stories behind their origins.

The U.S. is known for its burgers and fries, but there is one very healthy creation that made the cut.

Granola may be one of one of the most stereotypical hippie vegan foods out there, but at least it holds a part in history that’s rich in nutrition, taste, and pride.

It was originally created during the Civil War by James Caleb Jackson, who used a simple recipe of moistened whole wheat flour crumbled into bits and baked. Not exactly the most palatable sounding food and surely not the best way to win people to the vegan lifestyle, granola later went on to be enhanced by fruit, nuts, and other oats.

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“The influx of forward-thinking musicians and techies, the thriving University, and the food trucks all over the city run by young veg-friendly hipsters have made Austin the absolute cutting-edge place for green eating.”

—Paul McCartney, on the things that make Austin, TX one of his favorite spots to play and eat. The city was named one of the top veg-friendly places to dine by PETA. For all the delicious reasons why, visit Veg Austin.

Photo: Fiona/Creative Commons

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Emily Deschanel and her husband David Hornsby dined as a family together at Crossroads vegan restaurant in West Hollywood.

The restaurant was co-founded by vegan chef and author of The Conscious Cook, Tal Ronnen.

Deschanel and Hornsby are raising their baby on a plant-based diet, at least until he is able to make more of his eating decisions himself.

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Shape Magazine has an interview with the founder of one of the newest faux meat companies, Beyond Meat.

Ethan Brown may be one of the best people to answer your questions about the impact of a meatless diet on health, energy and performance.

He became a vegetarian in high school while still an athlete and has been searching for healthier plant-based alternatives ever since.

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