Vegetarian Star

Ady Gil. Photo: Hi-Def.com

Ady Gil, animal lover, founder of American Hi Definition and Sweetwater Digital and benefactor to the Sea Shepherd Society, is aiming to save more turkeys this year with your help.

From now until November 25th, Gil will sponsor an additional turkey for every one sponsored through Farm Sanctuary’s Adopt-A-Turkey program.

He originally offered to sponsor another turkey up to $20,000, but after that amount was raised in just a few short days, he raised the offer to $50,000!

“Thanksgiving is a symbolic holiday,” said Gil, in a press release. “I don’t believe we should celebrate by killing another species. Every animal, including turkeys, deserves to see the light of day, go to sleep and wake up without finding themselves on someone’s plate. This is a time to show people that we can celebrate without causing suffering.”

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Green Is Universal NBC

NBC Universal  is launching its Green Is Universal week with free vegetarian food to New York City’s advertising and media agencies.

Green Is Universal weeks marks the network’s initiative to encourage viewers to lighten their footprint by incorporating green themes into television programs.

Starting November 15th, a bio-diesel powered food truck fueled by solar panels and oil from its own cooking of locally sourced veggie burgers will make its way through NYC.

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If you’re a Texan, what character of the state do you most associated yourself with?

Probably not the steakhouses, but that’s okay, because you’re in good company, as Lauren Bush says being Texan may have more to do with what you put on your body and not in it.

“I love jeans and denim — I think that’s probably my most stereotypically Texan trait,” the co-founder of FEED Projects, a non-profit designed to help fund UN programs for hunger around the world.

If you’re a true greenie, you’ll want to grab a pair of organic denim jeans, since it takes almost 2/3 of a pound of pesticide to produce one pair of conventional ones. Everything should be bigger in Texas, but not the carbon footprint!

So where does Lauren eat in Houston to avoid the steakhouses?

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Linda McCartney Foods, the vegetarian line of foods created by the late wife of Paul McCartney that is owned by Hain Celestial Group, is returning to television advertising for the first time in 15 years, in a quest to find the UK’s best vegetarian cook.

A new campaign created by Feel Agency, with media planning and buying by Total Media, kicks off on Monday in a contest where the winning recipe will become part of the Linda McCartney line.

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How food gets from the farm to your plate is becoming an increasingly popular topic, given the fact most conscious eaters want to know what they eat was grown under environmentally friendly conditions for the planet and farm workers and had minimum impact, if any, on animals.

The farm is also where many food education programs take children as part of an initiative to get them to eat better once they’ve become acquainted with how produce is grown and harvested.

Skinny Bitch author Rory Freedman and Jenny and Heather Goldberg of Spork Foods, a company that offers organic, vegan cooking classes in the LA area, visited a farm to learn the ins and outs of produce growing.

In between chit chatting with the “meat-eating farmer,” Freedman discusses vegan issues, such as cruelty to male chicks in the egg industry and what motivated her to give up animal products as well as environmental changes that have affected the nutrition and safety of our food.

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We’ve already discovered that Steve Wynn has changed his will to include donations to the Humane Society if he should go to that big casino in the sky anytime soon.

Wynn insists he’s nowhere near that point, but still wanted to show his concern for animals.

He told Las Vegas Weekly:

“I’ve become an animal rights activist. I’m taken care of myself for the rest of my life. So I decided to change my will the last few days in case I croak. I’m not about to, and I’m not planning on that for a long time. But I’ve changed my will to show my concern for animal rights.”

Wynn explained that conditions found in factory farms were some of the motivators to change his diet and will.

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Business Week has featured an article online that highlights the growing number of CEOs and equally powerful folks going vegan.

“Steve Wynn, Mort Zuckerman, Russell Simmons, and Bill Clinton are now using tempeh to assert their superiority. As are Ford Executive Chairman of the Board Bill Ford (F), Twitter co-founder Biz Stone, venture capitalist Joi Ito, Whole Foods Market (WFMI) Chief Executive Officer John Mackey, and Mike Tyson. Yes, Mike Tyson, a man who once chewed on human ear, is now vegan.”

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Smart USA PETA Spay and Neuter Wrap

An environmentally friendly car with a message to save millions of cats and dogs from euthanasia? Only the marketing folks at PETA would think of something so clever!

Smart USA, the maker of the compact, fuel-efficient two person vehicle, has partnered with Sanrio to bring treehuggers car wraps with the Hello Kitty logo on them.

PETA is asking Smart USA to take things a bit further and place a message about spaying and neutering pets on the wraps.

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