Vegetarian Star

If you didn’t give a roasted seitan about what celebrities do, you probably wouldn’t be reading this post.

The organizers of Climate Week realize that if people like Gwyneth Paltrow put up a story about composting poop on Goop, a trend will soon follow. That’s why they commissioned Millward Brown, a brand research consultancy, to use its “Cebra” (celebrity-brand) index to survey people to see which celebrities carry the greatest influence in inciting fans to act on saving the environment.

“We are often told that we are living in the “age of celebrity”. Yes, it’s an utterly depressing thought, but some believe we should exploit this collective obsession by putting to good use the mighty influence many celebrities wield,” writes The Guardian. “The reason is simple: many people – whether they admit it or not – look up to celebrities.”

And it may be even more utterly depressing to think of “scientific survey” and “celebrity” used in the same sentence, but let’s take a look at what Millward Brown did and found.

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Look, it’s a naked man. No, it’s a PETA ad. No, it’s a prostate and testicular cancer prevention ad.

Maroon 5 singer Adam Levine is posing in UK Cosmo nude in order to bring attention to prostate and testicular cancer and remind men to check for signs and symptoms. The photo shoot, on behalf of the organization Everyman, UK’s prostate and testicular cancer campaign, isn’t something unnatural for Levine, as he claims he’s always naked.

“I often have to be told by the people around me that it’s inappropriate to be as naked as I am,” Levine revealed. “But I live in California, where it’s always warm, so why not.”

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Paul McCartney

Paul McCartney is getting the thumbs up from top Hindu leaders in India for his proposal of implementing a vegetarian holiday in the nation.

Statesman Rajan Zed of the Universal Society of Hinduism, told WENN, “We, as Hindus, promote strict vegetarianism insisting on not harming living creatures and renouncing animal slaughter and meat eating.”

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A big slice of vegan birthday cake goes out to the following vegetarian or vegan celebrities today.

• Jared Leto (39)

Photo: PR Photos

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A big slice of vegan birthday cake goes out to the following vegetarian or vegan celebrities today.

• Eddie Vedder (46)

Photo: PR Photos

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Cee Lo Green of Gnarls Barkley may soon be singing, “I remember when, I remember, I remember when I lost that nasty habit of eating meat.”

Green told The Sun he’s looking to get in shape for the New Year and feels going vegetarian might help him achieve his goals.

“I think I’m gonna stop eating meat. Eating is probably my only vice. I love great food and I love to eat. So I’d like to see myself committed to that correction. I feel like that is the missing link. If I could get that one vice under control, there’s no telling what I could accomplish.”

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Celebrity brand food is super cool, especially when the stars take time to produce a product that’s better for humanity and the environment.

Rob Zombie has announced his new line of organic, fair-trade coffees, which are currently available in pre-order status and will ship just in time for New Year’s on December 27th, 2010.

The coffee is available in two varieties, the Hellbilly Brew Organic French Roast and the Hellbilly Brew Organic Peru, both of which are 100% certified organic and certified fair-trade.

Here’s a description of the Peru Blend:
“From the tall peaks of the Andes to the tropical forests of the Amazon Basin, Peruvian coffees are as distinct as their birthplace. Featuring 100% Certified Organic, Fair Trade Certified beans, this incredible single-origin coffee supports the battle against social and environmental challenges. Medium-bodied with a tangy fruit finish, our lively Peru has been hand-crafted to realize its complete flavor potential.”

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Duff McKagan and Susan Holmes-McKagan PETA

You know the story. A rocker and a supermodel get together, fall in love and make beautiful PETA anti-fur ads.

Duff McKagan, who’s played with Guns N’ Roses, Velvet Revolver and Loaded, and wife Susan Holmes McKagan, star of the E! series Married to Rock, got nude to show off their tattoos and send the message that your own skin is more beautiful, creative and interesting to look at than fur. Of course, wearing clothes is okay too, just as long as they didn’t come from another animal forced to live in a cage on a fur farm that’s so cramped and stressful, it starts to chew off its own limbs.

“I think everyone should share responsibility in bringing more awareness that, hey, [fur’s] not necessary, it’s out of fashion, it’s completely immoral to the animals,” says Susan, who is a former fur wearer.

Video interview with the couple can be viewed below.

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