“Today” Natalie Morales Promotes Shelter Pet Project (Video)
Written by Vegetarian Star on February 13th, 2013 in Animal Issues, Charitable Causes And Campaigns, TV Hosts, Videos.
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Today show anchor Natalie Morales is featured in an ad promoting pet adoption.
The Shelter Pet Project, a campaign from The Humane Society of the United States, Maddie’s Fund and the Ad Council, is part of “Today Takes Action,” a week long series of public service announcements airing this week during the daytime show.
After doing a pet adoption segment for Today in 2011, Morales adopted a dog of her own, Zara.
Voiceover for the ad is provided by actress Jenna Elfman.
“Natalie Morales is like so many other millions of Americans – she loves her dog, and wants to see more people experience the joys of adoption,” said Wayne Pacelle, president and CEO of The HSUS. “We hope that Natalie’s PSA for The Shelter Pet Project will get picked up not only by The Today Show, but throughout the country and shine a light on adoption and lead to a further reduction in euthanasia rates.”
Since it’s launch in 2009, it has been estimated that the Shelter Pet Project has caused a decline in euthanasia rates in the United States by 10%.
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