Vegetarian Star

Joanna Krupa for PETA

An article at Fox has people weighing in on the effectiveness of nudity in advertising.

PETA has a monopoly in the nude campaign niche, and Joanna Krupa, who posed in an ad for pet adoption, gave her thoughts as to whether or not nudity is appropriate for animal rights campaigns.

“I am happy with my body and have no issue with displaying it for something that is close to my heart and important to me, like selling a healthy body image, beautiful swimwear or, most importantly, raising awareness about the endless abuse against animals,” Krupa said.

“And it sticks to our minds, we pass it on to friends or discuss it with colleagues and that means ‘mission accomplished’ for the ad.”

PETA’s senior vice president Dan Matthews said,“Nothing attracts attention like nudity. It’s especially helpful when trying to get the attention of people who turn away from animal issues because they don’t want to hear about blood, guts, and suffering.”

“Our biggest campaign involves promoting veganism and fighting the obesity epidemic, and it’s more effective to showcase a fit vegan body when the person isn’t wearing much. There’s a lot of competition for consumers’ attention, so as a charity, we have to be creative and provocative in order to stay as visible as the cruel industries that we fight.”

They’re hot, creative and are only asking people to spay and neuter their pets or stop eating Big Macs.

How harmless can a full PETA be, and should some people in America stop complaining about it?

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