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Treehugger’s Graham Hill Weekday Vegetarian TED Speech

Written by Vegetarian Star on Wednesday, May 19th, 2010 in Flexitarian, Food & Drink, Videos.

In February of this year, Treehugger founder Graham Hill presented his idea for reducing your carbon footprint without giving up meat entirely, his Weekday Vegetarian Plan.

The green living website has now posted Hill’s speech from the 2010 TED conference.

Upset with the fact his lifestyle had more of an impact on the planet than the transportation industry, Hill wasn’t quite ready to go cold turkey (pun intended) and quit eating meat.

“Imagine your last hamburger,” he jokingly told the audience.

By eating vegetarian Monday through Friday and allowing himself to have meat on the weekends, Hill was able to ease his conscience without having his taste buds go through withdrawal.

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kentgoldman on Flickr

kentgoldman on Flickr

Like many considering vegetarianism, for Graham Hill, founder of the environmental website Treehugger, the thought of the “last burger” was similar to what some pets might think about a visit to the veterinarian for spaying/neutering.

Instead of ignoring the environmental problems of eating meat and continuing to do so, he struck a deal with himself that allowed him lighten his impact with deprivation.

From his speech at a recent TED conference:

“Either you’re a meat-eater or you’re a vegetarian and I guess I just wasn’t ready. Imagine: Your last burger. So, my common sense and my good intentions clashed with my taste buds and lead me to commit to doing it “later”. And later never came. Sound familiar? I wondered “Could there be a 3rd option?” And I found one, and I ‘ve been doing it for the last year and it works. It’s called Weekday Vegetarian. And the name says it all. Nothing with a face during the week and on the weekends, your call.”

Weekday vegetarianism may find you keeping your promise to yourself and the earth easier, given the fact meals during the week are usually for work. Taking time to plan ahead for your lunches may force you to try new items, improving both your cooking skills and repertoire.

The old standard PB & J every day works just as well.

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