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Jenna Dewan Tatum

Jenna Dewan Tatum is the star of a new billboard campaign for cosmetics that are not tested on animals.

The Humane Society of the United States has placed its Be Cruelty Free ad on Fairfax Ave. at Santa Monica Blvd., a busy shopping district in L.A.

The ad’s placement comes just as the Humane Cosmetics Act, legislation that would prohibit manufacturing or selling animal-tested cosmetics in the U.S., has been introduced to lawmakers.

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