Rip Esselstyn Got Brisket From Texas Beef Council After Vegan Book Success
Written by Vegetarian Star on August 16th, 2010 in Authors, Books, Food & Drink, Not So Vegetarian.
Rip Esselstyn
Rip Esselstyn got a congratulatory package from the Texas Beef Council after his book that describes the vegan diet that allowed the firefighters at his station to lose weight and improve their health, The Engine 2 Diet, became a success.
The Beef Council sent brisket to not only Rip’s house, but every fire house in Austin, Texas.
Some people have no manners, you know?
“At first I was pissed, but then I thought, This is amazing, because it shows how worried they are; it shows that they recognize that people’s consciousness is changing and that this is something for them to worry about,” Rip said. “I thought, Wow, how ballsy of them!”
The author and firefighter has an interview with Supervegan about tofu, vegan cheese, his partnership with Whole Foods and more.
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