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Alexa Chung Sets Animal Unfriendly Fashion Trend

Written by Vegetarian Star on Thursday, February 18th, 2010 in Fashion, Not So Vegetarian.

3.1 Phillip Lim - Front Row - Fall 2010 MBFW

She’s been great at setting trends for faux fur, but it would be even better if Alexa Chung got into pleather.

In January, Mulberry launched a bag named after Chung that, according to The Stylist, already has a wait list.

Mulberry chairman Godfrey Davis told the Evening Standard: “It’s clearly helpful for sales when someone like Alexa is carrying your bag.”

The Alexa bag from Mulberry looks gorgeous, but the “detachable and adjustable leather shoulder strap” makes it less than ideal for a hip vegetarian gal.

Would it be possible to get Alexa caught by the paparazzi sporting a more cruelty-free bag?

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Fearne Cotton admitted she has a fetish for handbags.

Mulberry is my favourite handbag brand and I probably have 15 of them,” the self-confessed shopaholic admitted to Heat magazine. “I love their Bayswater bag – I’ve just ordered a new leopard-print one – and then a couple of those little Mables, some of their big carriers and some luggage.”

No one said you can’t indulge and consume your heart out every now and then, but should vegetarian Fearne really be picking up that Bayswater or Mables bag?

A search indicates many of the bags, if not all, are made from leather.

Besides taking an animal’s skin, the process that turns leather to a finished product involves toxic chemicals like formaldehyde.

Fearne should develop the shopaholic syndrome for vegan Matt & Nat handbags.

via bagbunch.com

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