Jessica Alba Launches The Honest Co. Products At The Baby Grocery Store
Written by Vegetarian Star on July 11th, 2013 in Actresses, Children, Cosmetics And Beauty Products.
Jessica Alba has launched her line of natural baby products, The Honest Co., exclusively at The Baby Grocery Store in Charlotte, North Carolina.
The store which specializes in non-toxic products for babies and children is now the only retailer that offers the actress’s vegan and cruelty-free products that were previously only available online.
“We earned the opportunity to sell The Honest Company products by developing a relationship with their business development team,” a representative from the company said. “It wasn’t until after a series of phone calls, presentations and planning sessions that they chose us as the only retail location currently to carry their full line of products. We only have one brick-and-mortar location at this time, so yes, it is exclusive to the Charlotte area.”
The Baby Grocery Store is the first of its kind in the nation. It carries over 100 brands of eco-friendly baby and toddler products, including biodegradeable diapers, organic foods, and personal care products.
Alba’s line brings addition vegan bath and body products, cleaning essentials and health and wellness products to the store.
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