Quantcast Vegetarian Star“Wall Street Journal”–Almond Milk Popularity Mooing Over Cow Milk

Almond Milk

It’s time to tell the cow to moooo over.

The Wall Street Journal recently featured an article on the soaring popularity of almond milk.

Many people, and not just vegans, are opting for the nutty drink as an alternative to dairy and soy for both taste and health reasons. Its presence on the shelves helped fuel a 13% growth in non-dairy milk alternatives, according to SymphonyIRI Group, a Chicago market research firm.

And according to the U.S. Department of Agriculture, dairy beverage consumption has been declining for years.

In 1994, the average consumer drank 24.3 gallons of cow’s milk. In 2008, that figure dropped to 20.8 gallons.

Cup per cup, almond milk carries about the same percentage of important bone building nutrients of Vitamin D and Calcium, about 30% of the daily recommended allowance for both. It also makes a good substitute for vegans who are interested in reducing their soy intake or for people with soy allergies.

At 1-2 grams of protein per serving, almond milk is not, however, competitive with its soy counterpart. So it’s a good idea to eat this in a high protein cereal or mix with a protein powder if consuming it for those reasons.

More at the Wall Street  Journal.

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