Quantcast Vegetarian StarTrader Joe’s Offering Sustainable Seafood By 2010

Trader Joe's Opens Its First Store In New York City

Pescatarians rejoice, Trader’s Joe’s has announced it will shift to sustainable seafood purchases by the end of 2012.

The company says the decision was based on customer feedback regarding issues of food safety, taste and environmental concerns.

Trader Joe’s has agreed to the follow practices:

  • Work with third-party, science-based organizations to establish definitions and parameters for addressing customer concerns about overfishing, destructive catch or production methods, and the importance of marine reserves.
  • Remove “red-listed” seafood from their shelves. Trader Joe’s stopped selling Chilean sea bass in 2005, orange roughy in July of 2009, and red snapper in March of 2010.
  • Provide accurate information on all seafood labels, including species’ Latin names, origin and catch or production method.
  • Use their buying power to leverage change in the seafood industry.

The decision has been applauded by Greenpeace, which issued a statement on their website.

“We applaud Trader Joe’s commitment to creating a strong sustainable seafood policy. We are particularly happy to see Trader Joe’s acknowledge that we need marine reserves, and that species like Orange Roughy and Chilean sea bass are incompatible with a sustainable seafood operation. We know their customers will appreciate their recent statement of intent. After all, seafood consumers deserve access to transparent, accurate information about the products they choose,” said Senior Markets Campaigner Casson Trenor.”

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