Stella McCartney Kids Line With iPhone App Benefits Meat-Free Monday
Written by Vegetarian Star on Wednesday, November 3rd, 2010 in Children, Environment-Eco-Green, Fashion, Tech.
Stella McCartney Kids Leo Sweatshirt
Stella McCartney has launched her first kids collection and is allowing child fashionistas with a techy side to enjoy the fashions via an iphone application, available from itunes for free. A percentage of sales from the Leo sweatshirt, shown above, will benefit the McCartney family Meat-Free Monday campaign, aimed to encourage people to eat vegetarian one day a week to reduce the impact of meat consumption on the environment.
The Collection: Keeping in Stella’s green ethics, the clothing line for boys and girls, aged newborn to 12 years, features modern styles crafted from organic cotton and absolutely no fur. According to ChildMode, every piece of clothing has been given a different child’s name, such as the Lara, an organic baseball shirt with stripes and floral prints.
“I wanted this first collection to include basic pieces that are comfortable and that address a child’s needs, without sacrificing the fun and carefree elements,” Stella said.
Possibly Related Posts:
- Mia Evans Is A “Masterchef Junior” Vegetarian Star
- Giorgio Armani Eliminates Fur From Fashion Lines
- Meatless Mouthful–Stevie Wonder Says Vegan Helps His Good Looks And Planet
- Pamela Anderson Launches Vegan Shoes
- Nikki Reed Launches Freedom Of Animals Handbag Collection With Morgan Bogle
