Whole Foods “Health Starts Here” Partners With Rip Esselstyn, Dr. Joel Fuhrman
Written by Vegetarian Star on May 19th, 2010 in Food & Drink, Nutrition-Health-Fitness.
Whole Foods has partnered with Dr. Joel Fuhrman, author of Eat To Live, and Rip Esselstyn, author of The Engine 2 Diet, to create their “Health Starts Here,” program designed to show customers what foods are nutrient dense.
The Health Starts Here logo will appear throughout the store near items that are plant based and nutrient dense, with Dr. Fuhrman’s Aggregate Nutrient Density Index (ANDI) system, which assigns high numbers to foods like fruits and vegetables and low numbers to meat products and processed/prepared foods that are low in nutrients compared to their caloric content.
The Health Starts here program consists of three basic principles:
* Simply put, eat mostly plants
* No matter what type of diet you follow — including those that incorporate dairy, meat and/or seafood — eat more plants, like raw and cooked vegetables, fruits, legumes and beans, nuts, seeds and whole grains
* Eat a colorful variety of plants to ensure you’re getting the best nutrients for your body, which leads to feeling satiated
For more information, visit Whole Foods Market.
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